ABOUT

The Sugoi Custom Apparel Challenge is a 3 stage event. We've hand-picked some challenging Watopia courses for each stage. U.S. and Canadian Zwifters who complete all 3 stages are eligible to win kits from Sugoi including your very own custom kit featuring an original design of your creation. See below for details. Complete any stage and you'll unlock the Sugoi kit.

IS THIS A RACE?

No, it's a personal challenge against the distance and the clock. Some participants will ride the event like a race but there is no winner of the Sugoi Custom Apparel Challenge. It's all about doing your best and finishing all 3 stages.

GROUPS

- A Group (Long Distance) = The A Group is the long distance event. It does not mean it's the faster group, it simply means if you choose this group the stage is longer.

- B Group (Short Distance) = The B Group is the short distance event. It does not mean it's the slower group, it simply means if you choose this group the stage is shorter.

- C Group = The C Group is the women-only group.

STAGE 3

It's the final stage of The Sugoi Custom Apparel Challenge and we head to the mountains for some epic climbing.

Group A:

COURSE: Big Loop
ELEVATION GAIN: 2175 ft / 663 m
LAPS: 1
LAP DISTANCE: 26.6 mi / 42.8 km
TOTAL DISTANCE: 26.6 mi / 42.8 km

Group B:

COURSE: Watopia Mountain
ELEVATION GAIN: 2201 ft / 671 m
LAPS: 1
LAP DISTANCE: 18.3 mi / 29.5 km
TOTAL DISTANCE: 18.3 mi / 29.5 km

Group C (women-only):

COURSE: Watopia Mountain
ELEVATION GAIN: 2201 ft / 671 m
LAPS: 1
LAP DISTANCE: 18.3 mi / 29.5 km
TOTAL DISTANCE: 18.3 mi / 29.5 km

PRIZES

- Grand Prize: One U.S. or Canadian Zwifter who completes all 3 stages is eligible to win $1500 USD in Sugoi Custom Gear

- Two Zwift Residents of U.S. or Canada will be chosen at random to win a Sugoi RS Training Jersey and RS Pro Bib Short. This will be awarded to 2 Zwifters chosen at random who complete each stage. Must complete the stage to be eligible.

- Zwifters who complete any stage will unlock the Sugoi kit.

Good luck Zwifters!

ABOUT SUGOI

Since 1987, Sugoi has focused on quality, comfort, design, and durability to create purpose-built apparel for cycling, training and triathlon.

A commitment to sourcing the best materials in the world has always been at core of Sugoi’s DNA, with the first Sugoi garments listing the ground-breaking fabrics of their time.

Bred in Vancouver, Sugoi’s designs have always been shaped by their environment. The wildly diverse climate has forged a culture of relentless refinement to deliver apparel for every climate.

Over the years, Sugoi has enjoyed a rich collaboration with some of the world’s most esteemed cyclists and triathletes. The goal has been to test on elite athletes in extreme conditions to ensure quality and performance for all.